Account Recovery

Account Recovery

Account Recovery

Integrating Northwestern Mutual's latest antifraud technology into more robust self-service capabilities.

March 2024 - May 2024 | Northwestern Mutual CX Design | Web

January 2023 - April 2023 (Web), October 2023 - Present (Mobile) | Northwestern Mutual CX Design | Web and Mobile

The Context and Role

Many of Northwestern Mutual's (NM) clients are extremely wealthy; thus these accounts are lucrative targets for fraudsters. To protect its client accounts from fraudulent activity, NM has continually upgraded its verification protocols, most recently investing in an initiative called "ID Proofing."

While ID Proofing is more secure, it also is potentially more complex for clients to navigate. Thus, the Design team was asked to find a way to seamlessly integrate ID Proofing into account recovery so we can allow them to self-service their MFA, a new innovation in the industry.

The Team

Me (Primary Product Designer)

Lindsay Ackerman (Product Designer Lead)

Kyla Bills (Content Solutions)

Will Felton (UX Researcher)

Daniel Andrade (Product Manager)

The Problem

Northwestern Mutual's latest antifraud procedures need to be integrated into the the existing account recovery process while remaining intuitive for clients to self-service themselves without calling customer service.

The Solution

Want to chat?

Shoot me a message (about literally anything) through LinkedIn or email.

© 2024 by Bridget Ma

Want to chat?

Shoot me a message (about literally
anything) through LinkedIn or email.

© 2024 by Bridget Ma